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What is Odigo?

By Lauren Shannon, Former Content Manager at Odigo
I get asked all the time, “What is Odigo?” and often before I can fully answer, people tell me about the many other travel applications and websites that already exist. The great thing is, as soon as I explain what we are building, why we are different and people see how excited I am, they are quick to agree that Odigo is special and unique.  In my opinion our site is a game-changer! 

Cherry blossom season at Shibuya Crossing -- photo by Nathan Hosken
In a nutshell, Odigo is about sharing the best of Japan with the world. We are making connections and building a community who love what Japan has to offer. We share this knowledge for free with anyone who loves to explore and craves original, customized, travel adventures.
The Odigo team celebrating together -- photo by Nathan Hosken
Local community members contributing to Odigo -- photo by Nathan Hosken
In “marketing” terms Odigo is a trip planning and sharing website and smartphone application, but what we really are is a travel community. Odigo is our home on the web where we share the ins and outs of making the journey to Japan: inspiring things to see and do, great places to eat and drink, and practical tips on getting around.
We’re always thinking about how to make it fun and easy for people to plan their dream trip. We want the process to be enjoyable. You can get inspired by beautiful photos and learn from expert advice.
Our company name is a mashup of "Odyssey and Going". As Odigo continues to grow, we are also on our own odyssey. We face challenges and explore new opportunities every day. Our team is pretty passionate. We love learning from each other and sharing what we discover. I believe that this common curiosity and interest in Japan is the foundation of Odigo.
Recently some wonderful and genki (energetic) YouTubers joined Odigo for a new project -- #ODIGO47 -- visiting all 47 prefectures and exploring the length and breadth of Japan! We are thrilled they are creating inspiring videos so you can see the exciting experiences waiting for you here. Check out this introduction (including a little section on how to use our site!) from the popular Nagoya YouTuber, Rachel from "Rachel and Jun":
http://www.youtube.com/watch?v=QCZoc2gjo5E
On our Odigo blog and website, we post about the sights, sounds, tastes and experiences of Japan. We hope you'll join us on this journey, plan your own dream trip, and check back often for new information and features!
Skyline view of Tokyo -- photo by Nathan Hosken
You can find us on:  FacebookTwitter  / Instagram

Lauren Shannon is a long-term resident of Japan -- over 18 years! -- she's passionate about her adopted home and helping visitors discover and create travel adventures.
Care to join our contributor team? Sign up here or contact content@odigo.jp

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